HomeMy WebLinkAbout6/17/2003 - MinutesROANOKE COUNTY PLANNING COMMISSION
WORK SESSION MINUTES -JUNE 17, 2003
Present: Mr. Don Witt
Mr. Al Thomason
Mr. Todd Ross
Ms. Martha Hooker
Ms. Janet Scheid, Secretary
Mr. David Holladay
Mr. John Murphy
Mr. Tim Beard
Ms. Susan Carter, Recording Secretary
Guests: Mr. Paul Mahoney, Roanoke County Attorney
Mr. John G. "Chip" Dicks, Attorney
Mr. Garland Kitts, Lamar Advertising
Mr. Bill Lodzinski, Lamar Advertising
Mr. Ricky St. Clair, Lamar Advertising
Mr. Bob Lee, President, WDBJ 7
Mr. Roger Holnback
Absent: Mr. Steve Azar
WORK SESSION:
Session opened at 4:00 p.m. by Mr. Witt.
Approval of Agenda
Mr. Ross moved to approve the agenda. Motion passed 4 -0.
Approval of Consent _Agenda
Mr. Thomason moved to approve the agenda. Motion passed 4 -0.
Discussion of Sign Ordinance Revisions
Ms. Scheid summarized the June 10, 2003 BOS Worksession. She stated Mr.
Mahoney, Mr. Holladay, Mr. Dicks and she met this morning to discuss and review the
proposed revisions. She stated the meeting was beneficial. Mr. Witt stated two main
concerns were noted at the June 10 Worksession: 1) 2 for 1 Cap & Replace
stipulation, and 2) Tri- vision signage. Ms. Scheid stated that the BOS had
recommended referring the Sign Ordinance Revisions back to the PC for more
discussion. Mr. Witt stated he would like a clarification of Lamar's proposed revisions.
Mr. Mahoney gave an overview of the meeting. He stated they discussed how the
regulations would be administered. He thanked Mr. Dicks, noting many compromises
were discussed. He stated many of the concepts will need to be put on paper and
reviewed. He stated the sign industry would like to compromise on the structurally
reconstructed section of the revisions. Mr. Witt stated he would like to discuss and
understand the issues. Mr. Thomason noted Lamar was the only sign company
present. He asked the percentage of signs owned by Lamar and other companies. Ms.
Scheid stated Lamar owns over 50% of the billboards in the area with the remainder of
the billboards being owned by several individual companies. She noted that Mr. Bob
Lee was present representing Charles Franklin Advertising. Mr. Holladay noted other
sign companies participated earlier in the revision process. Mr. Witt noted there are no
questions regarding page 8 revisions. Mr. Chip Dicks, Attorney, stated he represents
both Lamar Advertising and State Outdoor Advertising Association. He stated the
revision on page 9 regarding regulation of maintenance of outdoor signs, tracks VA
State Statute. He stated VDOT uses of 50% of replacement cost. He stated this would
allow the County to have VDOT revoke the Sign Permit if the sign is not maintained
properly. Mr. Witt requested a copy of the statute. Mr. Dicks said the industry proposes
combining two non - conforming sign structures into one double -sided sign. He stated
this would reduce ground rent paid by the sign company. He stated 30 days to remove
an existing billboard as stated on page 17 might be difficult to enforce. He agreed to no
expansion of C -1 districts. Mr. Witt expressed concern regarding the language
'consolidate, relocate or reconstruct.' Mr. Dicks explained two signs would be
consolidated to form one sign with two faces. He stated the sign would be relocated to
a location of an existing sign, which would be reconstructed with two faces. He stated
the sign company would be required to purchase a building permit for each
consolidation. Ms. Hooker asked if the sign company would be permitted to enlarge the
consolidated sign. Mr. Dicks stated the sign face would be the same as currently on the
billboard or smaller. Mr. Thomason requested an explanation of the reduction of square
footage . Ms. Scheid stated the sign would have two faces on one structure, which
would diminish the number of total structures. Mr. Dicks reiterated this would reduce
the number of sign structures. Ms. Scheid stated by allowing the sign companies to
double face non - conforming signs, they would be allowed to do something they are
currently not allow to do. Mr. Ross asked if 'relocated' means they would be allowed to
take two signs down and put one double -faced sign in a new location. Ms. Scheid
stated they would only be allowed to use already existing non - conforming sites. Mr.
Mahoney stated there would be a limited number of signs eligible to consolidate. Mr.
Dicks stated the discussion did not include the 2 for 1 proposal because it was not in the
spirit of compromise. He sited examples of other counties in which the consolidation of
signs proposal has been successful. Ms. Scheid noted the sign companies would be
able to have the same market coverage in low traffic areas with fewer structures. Mr.
Dicks noted the focus group made a lot of progress in the meeting this morning. He
suggested striking the timing on the Tri- vision since it is VA State Law. Ms. Scheid
stated the State Law requires a 4 second minimum twirl time. Mr. Bob Lee, President,
WDBJ -7 stated they have joined with Charles Franklin Advertising, South Bend Indiana,
to build Tri - vision structures in the area. He stated they plan to sell space to businesses
that advertise on WDBJ -7. He noted that no one wants to advertise in areas with
minimal traffic. He stated they want their Tri - vision signs to be well structured and
maintained. He stated his company found only 3 sites in Roanoke City and 2 sites in
Roanoke County available to place billboards. He stated Roanoke City allows Tri - vision
signs while Roanoke County does not. He gave a brief history of the Tri - vision sign,
which they erected, in the County. He stated if the BOS denies the sign, Charles
Advertising would remove it and place a single faced sign in its place. Mr. Witt asked if
the revenue from the signs is 3 to 1 or less. Mr. Lee stated he believes it is
approximately 4 to 1. Ms. Scheid requested the Tri- vision sign's image twirl time. Mr.
Lee stated he believes it is approximately 20 seconds. Ms. Scheid stated if Tri - vision is
approved, other changeable message boards might need to be permitted. Mr. Lee
stated the VA State Lottery is promoting the changeable message boards. Mr. Witt
stated the next step would be to get staff recommendations. He noted some of the BOS
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members are opposed to Tri- vision signs. Mr. Lee noted Carilion's changeable
message board has been in place for approximately 20 years. Mr. Witt noted this board
is at an intersection, which includes a stoplight. Ms. Scheid stated staff
recommendations and comments from the sign industry will be combined into a
document which will be presented to the Planning Commission for discussion at the July
15 Worksession. Mr. Mahoney stated the goal is to present a consensus document.
Mr. Dicks stated he is looking forward to working with staff and the Planning
Commission regarding the consensus document.
Discussion of Back Creek Section 2232 Review
Mr. Witt requested the PC being given an overview of the request. Mr. Murphy gave a
brief history of the Back Creek 2232 Review. He stated Mr. David Vaughn has
requested that public utilities be extended from Ran Lynn Road to the area to the rear of
Back Creek Elementary School. He stated Mr. Vaughn and Mr. Ron Jackson have an
option to buy the parcels in this location. He stated it would be 14,000 linear feet of
water and sewer lines, 3 miles of public utilities. He stated the utilities would run on the
southside of the road. Mr. Ross requested an explanation of the legends on the
displayed site maps. Ms. Scheid explained the site maps. Mr. Mahoney stated the
Carvins Cove parking lot and Read Mountain water system were both previous 456
Reviews. He gave a brief history of a previous 456 Review requested by Roanoke City
for a reservoir in the Back Creek area. He stated the VA State Supreme Court denied
the request. Ms. Scheid stated if the BOS disagrees with the PC's decision, then the
BOS can appeal the decision. Mr. Holladay stated the petitioner or BOS would have 10
days to file the appeal. Mr. Witt stated it is important to communicate with the citizens
regarding this issue. Mr. Thomason gave a brief history of past and current owners of
the various parcels in the area. Mr. Mahoney stated the developer would be
responsible for installing the new lines. Mr. Witt asked the reason a 456 Review was
not required for the north and south water lines. Mr. Mahoney stated it was viewed as
an urban service distribution line. Mr. Ross asked if this property would require a 456
Review if the County was developing the area. Mr. Mahoney stated it would be
necessary. Mr. Ross recommended reopening discussion on impact fees. He stated
more development would require infrastructure costs for the County, which it may not
currently be prepared to undertake. Ms. Scheid stated it would be important to predict
the approximate number of homes, which can be built in the area in order to determine
the increase infrastructure needs. Mr. Ross stated an estimate from the Utility
Department of the number of homes, which can be served by the extension, would also
be helpful. Mr. Witt noted the Utility Department would benefit from the extension. Mr.
Witt stated it is important to manage the development of the County. Mr. Holladay
noted development of commercial enterprises would also need to be considered when
reviewing the request. Mr. Ross noted the importance of thoroughly researching the
request prior to presenting it in a public forum. Mr. Roger Holnback asked if the PC
could refuse the request if it is not in -line with the Community Plan. Mr. Witt stated
although the PC could refuse the request, they will research the request prior to making
any determination. Mr. Mahoney stated research should include legitimate alternatives
with hypothetical planning analysis, including number of people, widening the road,
primary road allocation. He stated the BOS is not currently receptive to cash proffers.
He noted if cash proffers were accepted they would have to be used to improve the
infrastructure in that particular area. Mr. Thomason stated the Roanoke County School
Board is going to do a study to determine whether or not to expand Bent Mountain
School. He suggested acquiring the information from them. Mr. Witt asked about time
restrictions to respond to the request. Ms. Scheid stated they have 60 days unless they
request and are granted an extension by the BOS. She stated more time will likely be
needed: for research and public input. Mr. Ross noted it is important to progress
relatively quickly since the developer may have time sensitive options on the property.
Mr. Witt expressed concern regarding future rezoning of this property if the 2232
Review is approved. Ms. Scheid stated a request to have the property rezoned could
oc6ur. Mr. Ross asked if other developers could use the information from the review
process to develop other parcels in the area. Mr. Mahoney stated they might use the
findings for other development. Ms. Hooker stated it is important to consider both sides
of this request. She stated they would need to consider the pros and cons regarding
future development in this area during the review process. She stated they will need to
consider potential development in this area in 10 years when reviewing the request.
Ms. Scheid stated: she would have a Resolution requesting an extension to research the
request by July 1, 2003 PCPH,.
Comments of Plannina Commissioners and Planning Staff
Ms. Scheid stated currently 22 people have registered to attend the CPA. Mr. Witt
requested a list of invitees including those who have registered to attend.
Adjournment
The meeting was adjourned at 5:41 p.m.
R Submitted,
Approved'.
Secretary, Roanoke County Planning Commission
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